Case · Platform and custom software
Palm Villas: booking platform and property management on Bonaire
- Client
- Palm Villas Bonaire
- Sector
- Vacation rentals and property management
- What we did
- Booking and management platform, Custom software, SEO, AEO and GEO, Technical and cybersecurity support
- Website
- palmvillasbonaire.com
Palm Villas rents out and manages vacation villas on Bonaire. Wisefrog built Palm Villas a fully integrated booking and management platform, made the site findable in Google and AI search, and keeps all systems running securely.
About Palm Villas
Behind Palm Villas are Jan and Alexandra, who live on Bonaire themselves. They rent out vacation villas, offer homes for longer stays and help people buy and sell property on the island. They also manage vacation homes for owners: from guest contact and cleaning to maintenance.
The challenge
Before they came to Wisefrog, they had already been through several developers. What they needed was more than a nice website:
- guests should be able to book directly, without a middleman;
- villas, availability and bookings should be managed in one place;
- the site should be found by people looking for a villa on Bonaire;
- and because bookings and customer data run through the systems, everything has to be secure.
What we built
- A dynamic booking platform. Guests search by date, number of guests and type of rental, and see each villa’s price, amenities and an availability calendar. Then they book directly.
- Fully integrated with management. Villas, availability and bookings come together in one platform, so the team doesn’t have to juggle separate systems.
- Custom property management software. Dedicated applications that support the day-to-day management of the homes.
- Findability in Google and AI search. We set up SEO, AEO and GEO, so the villas are found in Google and in the answers of AI assistants.
- Technical and cybersecurity support. Together with our cybersecurity expert, we make sure all systems are and stay secure.

A partner at every step
The business is now expanding, and Wisefrog helps at every step: from new platform features to the technology behind the scenes. See the site at palmvillasbonaire.com.

Need a booking platform or custom software too?
Rent out homes, manage property or want customers to book directly? We build platforms and software that fit how your business works, and make sure you’re found. Read more about development and digital marketing.
Our experience with Wisefrog has been exceptionally good. After going through several other developers, we finally ended up at Wisefrog and felt a huge sense of relief, because for the first time we were really well helped. Wisefrog developed our website, set up everything around SEO and AEO, and then made sure, together with their cybersecurity expert, that all systems are secure. We are now expanding our business, and Wisefrog helps us at every step. Wonderful!
Frequently asked questions
What did Wisefrog do for Palm Villas?
We built a fully integrated booking and management platform and custom property management software, set up SEO, AEO and GEO, and provide technical support and secure systems together with our cybersecurity expert.
Can Wisefrog build a booking platform for vacation rentals?
Yes. We build platforms where guests search, see availability and book directly, connected to how you manage your homes. Book a call and we’ll look at what your rental business needs.
What is the difference between SEO, AEO and GEO?
SEO makes sure you’re found in search engines like Google. AEO and GEO make sure AI assistants, such as ChatGPT and Google’s AI answers, can find your information and use it in their answers.




